I help technology companies say what they mean, clearly.
Hello. I am Gabrielle.
I have spent more than a decade working with technology companies on the story they tell about themselves. Startups closing their first institutional round, scale-ups moving into new markets, established businesses trying to be understood by a smarter audience. The details change; the question underneath is usually the same. What is this company really about, and how do we make that obvious to the people who matter?
Before working independently, I was a Director at Commplicated, leading strategic communications for B2B technology, AI and deep tech clients across the UK, Europe, North America and APAC. That work spanned positioning and messaging, funding announcements, product launches, executive profiling, thought leadership and media relations. It taught me that good communications are less about volume and more about being useful, credible and consistent over time.
I now work directly with founders and leadership teams as an independent consultant. I like being close to the business, close to the decisions, and hands-on with the work itself. It is also, frankly, the way I do my best thinking.
Away from work, I split my time between London and Sydney and spend a lot of it reading. If any of this sounds like the kind of support you are looking for, I would love to hear from you.
- Clarity is the highest form of respect for a reader.
- The best stories come from the business, not from a template.
- Being useful matters more than being loud.
- Trust is built slowly, in the small things, over time.
The areas I know most deeply, from years of client work.
- Artificial intelligence
- Deep tech
- Climate tech
- Quantum
- Semiconductors
- Enterprise software
- Cloud computing
- FinTech
- Hospitality technology
- Venture capital