A handful of engagements that shaped how a company was understood.
Short summaries of work I have led with founders and leadership teams in B2B technology.
- UK deep tech startup
Sharpening positioning and messaging ahead of a competitive fundraise.
I focused on messaging, spokesperson preparation and briefing tier one reporters. The work helped the company clarify what it stands for and enter a busy funding round with a clear story.
FocusPositioningFunding announcementMedia relations - Global managed services provider
Shaping an integrated launch running across 26 countries.
I partnered with client and agency teams on core narrative, regional messaging and executive communications. The programme aligned multiple markets around a single launch story.
FocusIntegrated launchGlobal messagingExecutive communications - UK advanced materials company
Building long-term reputation with investors and industry over several years.
I worked closely with the leadership team on strategic communications, thought leadership and investor narrative. The work helped build credibility with a patient, long-term audience.
FocusReputationInvestor communicationsThought leadership - Hospitality technology company
Introducing an established US business to APAC media and industry.
My role included market entry strategy, spokesperson positioning and building relationships with priority reporters. The work helped the company establish a presence in a new region.
FocusMarket entryMedia relationsSpokesperson positioning
What working with me looks like.
I tend to work with a small number of clients at a time, so I can stay close to the work and the people involved.
- Hands-on from day one: I do the work, not just the planning.
- Clear, regular communication: no surprises, no unclear progress.
- Honest counsel: I will tell you if I think something is not going to work.
- Built around your goals: communications that supports real business outcomes.